5 Tips for launching a product, class or training
I often hear from folks that want to make a million dollars and they’ve read online how easy it is to do this while sitting in their pajama’s all day drinking tea and eating bon bon’s. I don’t believe this is the way it works for 99% of us.
However, while there is work involved, creating information products and training’s is an excellent way to grow your business and/or create a work from home business model.
If you build it they will come does not apply to internet marketing.
One of the first things you need to think about is who will buy it and why. Who do you know? I recommend you start with growing your own database or ‘list’ before you even start creating your product. You need a following and a reputation first, product second.
Book publishers won’t even publish books from authors unless they can prove they have a following already.
Here are five more tips for creating and selling information products and training’s online.
I speak with clients about information products frequently because I have been teaching and selling products online for close to 15 years. It’s a great way to grow your business and expand your service-based business by creating something tangible to sell. It also gives you credibility as an expert, allows you to serve existing clients in a different way, and can round-out your marketing funnel by offering lower-priced items to nurture leads.
If you have been considering expanding in this ways, let’s talk! Schedule a review with me here.