Celebrate my Fresh Tracks

I have an exciting announcement I’d like to share in lieu of our feature article in this issue.

After five years of studying, practicing, and training I am now a Licensed Practitioner with the Centers for Spiritual Living. I feel a huge sense of accomplishment and strength now that I have completed the training and am officially licensed.

What does this licensing mean and how can I use it to serve you are just a few of the questions I am asking myself as I bask in the newness of my new role as a practitioner.

The Journey

I started taking classes about five years ago to better understand Universal Law because I was (and still am) completely fascinated with what it is and how it works. If we are each responsible for our own expression of life and we aren’t living a life we love, how do we change it? Is it different for you than for me and if so, why?

Over the last five years I have trained extensively on understanding and mastering Universal Law, Spiritual Principles and how the use (or misuse) of them effects our lives. How does consciously understanding and using the natural laws of the universe effect our lives and our ability to cut Fresh Tracks? Our ability to make money? Have healthy relationships? Experience physical and mental health? Enjoy a lucrative career? Not feel lost and alone?

I had learned quite a bit about Universal Law in the extensive business coaching I’ve done over the last 11 years and I realize there is a personal power in understanding how to consciously manifest. In fact, my book, Trust Your Next Step, has a full chapter (Chapter 5) that goes in-depth on the use of Universal Law. However, the practitioner training I completed took this understanding to a new and deeper level.

Does Spirituality belong in business and marketing conversations? Absolutely yes. Mastering the energy that flows in, as and through us is vital to our health, growth, expansion, and ability to contribute and serve.

Here’s what I do know. The coaching I do has the potential to go much deeper with people. In addition to the coaching I currently offer, I will now offer individual, one-time, private sessions that include affirmative prayer and teaching/revealing spiritual truths in any area of your life. In our session you will develop the tools to take charge of your life through effective thinking and spiritual understanding by exploring your own power and potential.

My Fresh Tracks involve owning and embracing myself as a Spiritual leader, author, speaker, coach and teacher. As such, I’m taking the teachings from my book a step further:

I thank you for being with me on this journey and I look forward to both of us continuing to cut Fresh Tracks!

 

3 Steps to Trusting Your Decisions

Aside

Making decisions can be tough. Particularly when you are creating Fresh Tracks and stepping into new and uncharted territory. Why is making a decision so difficult when doing new things? Because you don’t have a history to support or justify your decision, particularly if it doesn’t turn out the way you choose.

In the first chapter of my book, Trust Your Next Step: Creating the Confidence to Cut Fresh Tracks we take a deep dive into making a true decision and what it entails. Part of what we review is your awareness, intention, decision, and action.

The truth is most of us are not taught how to make a true decision, and yet decision-making is such an important aspect of our life as humans. We are gifted with the ability to choose. It’s what sets us apart from everything else. And to top it off, according to Fresh Tracker Dr. Gary Klein on the Fresh Tracks podcast, what many of us were taught about how to make decisions is completely wrong! Most decision-making is done on a subconscious level and happens quickly. Not plotted out on a flow chart.

Making decisions on a conscious level and cultivating confidence and trust in yourself involves some self-reflection. How do you make decisions (quickly, intuitively, slowly, after months of research, you don’t unless you have to)? How often do you stick with the decisions you do make?

Here are a few factors that may be playing a role in your ability, or inability, to make a true decision.

Trust
Making a decision is also an exercise in how much you trust yourself. Decision-making is overloaded with beliefs and feelings that you may not be aware of at first glance. Not trusting yourself or your ability to make the right decision, but also trusting yourself that you will follow through and stick to your decision once you’ve made it are key motivators behind these beliefs. Next time you are in a position to make a decision, slow down and listen to your body. What’s it telling you? And how much of that do you agree with?

Fear
Fear frequently reigns its ugly head when it’s time to make a decision. Particularly when cutting Fresh Tracks! We may be afraid to lose something in making one choice over another. Or we are unwilling to give up the status quo – even if we say we want change, our decision-making doesn’t support that. Where is fear coming up for you in your decision-making?

Mindset
One last factor that dramatically effects your decisions is your belief about your ability to complete the task. Your mindset affects your decision-making. So, when confronted with making a different choice or when cutting Fresh Tracks and approaching something new, stop and examine your mindset. What are your beliefs about the matter? Why does it matter to your decision? Do you believe yourself and what you are committing to?

Trusting yourself when making decisions, taking action from a place of power, and stepping boldly into your path and purpose are all reasons to continue moving forward on your path cutting Fresh Tracks.

I thank you for being with me on this journey and I look forward to both of us continuing to cut Fresh Tracks!

 

Book Launch Lessons from a First-Timer

After much waiting the book, Trust Your Next Step, has finally launched and is on the bookshelves. It has been a whirlwind month and I finally feel I have a moment to breathe. The support and encouragement from my friends and community has been overwhelming – I truly feel the love and it was unexpected.

For much of the last 17 years I have built and run my business largely online. Marketing the book has been different in a few ways and I’d like to share a few tidbits with you.

  1. Amazon is a different beast. As an author they have been incredibly easy to work with and helpful as I learn the ropes. However, unlike online sales through my website, I don’t know how many books I’ve sold until the publisher sends my royalty check in October!

  2. Making friends with book buyers at local bookstores is fun. An exercise in who do I know that can introduce me to who I want to know.

  3. Big differences in being a “local” author and self-publishing vs working with a publisher. Definitely are advantages and disadvantages to both. I choose to play with the big boys and not be a local author. So far that has not always worked in my favor at local bookstores.

  4. I now know a lot more about negotiating with publishers and will do some things differently next time. Who knows a literary agent?

  5. There is a world of ‘authors’, and there are folks who write books to grow their business and use their books as business cards. Not all of these books are well written, yet the purpose and the intention of the book is clear, it’s to support an overall structure and scalability of a business. Which am I and how do I show up has been a question I’m asking myself.

A month has passed and I’ve already done several things I will do differently next time. I won’t call them mistakes, just lessons I’ve learned about myself, what I want, and how I choose to show up and serve others in the world.

Introspection

As I write this I feel incredibly introspective as I mull where I stand and how I serve others. How big am I playing? Am I being true to myself? Could I, should I, have been more vulnerable in the book? How far am I going to push myself on this next book? Yes, I have started the next book – which takes chapter five, “The Stuff You’ve Got to Work With”, to a much deeper level.

I did my first book reading at a church. Which awes me. A few short years ago I not only didn’t go to church, but I had a hard time believing in God and struggled with organized religion. I had such a charge around all of it – of course I should have known all that “charge” was there for a reason. Exploring my truths about religion vs spirituality has been a big part of my journey the last six years. I now see that where I squirm the most is where the most reward is. Perhaps where I am supposed to be…

With that said, where are you squirming the most? Where are you staying within the boundaries set by others? Where are you not seeing the opportunity that most certainly surrounds you? Why are you not trusting yourself?

www.TrustYourNextStep.com

Not Earning What You Think You Should? Three Secret Tips for Using the Law of Compensation Correctly

Wouldn’t it be great if you could make as much money as you want, whenever you want? To have the ability to simply wish upon a million dollars and make it so? Immediately.

Unfortunately, most of us are not there quite yet. But don’t despair! The key to improving our finances and any other way we are rewarded is to understand and correctly implement the Law of Compensation.

Ralph Waldo Emerson says in his famous Law of Compensation essay, “Every act rewards itself.” What this means is when we do our tasks the best we can, we bring out the best in ourselves. When we become too large for where we are right now, we will then draw something larger to us, which might be more money, more love, more confidence, etc. (The Law does not limit itself to money alone as compensation.)

What’s important to know about the Law of Compensation is that we cannot draw something bigger to ourselves until we first become larger. It is our responsibility to become larger and continue to grow. We can do this by using the Law of Cause and Effect and implementing “causes” in our life that will lead to the effect we seek.

It is the order of nature to grow.

Scientists tell us that the Universe and everything in it is growing and always has been. It is the order of nature to grow and expand. Each of us is designed for progress and growth because it is the nature of human beings to grow and expand. If we are not growing we are dying.

Just as a crab molts and sheds it outer shell, we must do the same as we grow. Yet we often resist this personal expansion! We hang on to old friends, jobs we don’t like, beliefs that are no longer true for us, and even our faith that no longer serves us. We resist releasing old friends. We idealize the old times, the old us, not believing we can recreate the amazing times of the past.

The truth is when we do this we don’t grow. In fact, we impair the Law of Compensation. We can’t make more if we don’t become more. We can’t become more if we are hanging on tightly to the old.

Here are three steps you can take to use the Law of Compensation more effectively:

  1. Do you give more than we are paid for? Examples include going through the motions of projects and doing what’s required but not having enthusiasm or caring about the results. Doing what’s expected and nothing else. You can counter this by being fully present in the moment and completing tasks with intention for positive outcomes. These are just two ways to break through the monotony of repetition or boredom.
  2. Implement causes in life that will lead to the desired effects. For example, if you desire to double your income, the possibility needs to be there that it can happen. If you are working the maximum number of hours a day at a fixed rate, the income has no opportunity to change. There needs to be a definite plan, along with the demand and expectation, to make more.
  3. Evaluate what you are hanging on to that needs to be let go. You can use your intuition here and trust what comes up – even if you don’t like it! Go through friends, jobs, homes, foods, lifestyle, spiritual practices, religions. Anything that comes up is game.

The Law of Compensation is an obedient Law. It is important to remember that we cannot draw something bigger to ourselves until we first become larger. No one will do this for us, and it requires us to be self-motivated, maintain a sense of urgency, and take repeated action.

How to Think Like a Boss: The Two Principles You Must Master

Olympian Ester Ledecka knows firsthand the rewards of cutting Fresh Tracks, creating an astounding upset in winter sports history by doing her own thing her own way.

Winter sports enthusiasts know – skiers aren’t good at snowboarding. And snowboarders can’t ski if their life depended on it. The two sports are completely different. Both the mechanics of the sports and the culture of each are night and day. In fact, the ski industry is known for snubbing snowboarders and consider snowboarding more of a “performance” than a true sport.

Along comes Czech Ester Ledecka – who didn’t give a hoot about athletic norms as she became not only the first woman to compete in two sports in any winter Olympics, but she also won two gold medals; one in women’s super-G Alpine skiing and the parallel giant slalom in snowboarding.

This was a complete upset in the Alpine ski world. Why? Let’s take a look….

When Ester raced the super-G she was the 26th skier to come down the mountain – that’s how far behind she was in the ranking. The race had already been called – photos of the medalists had already been taken!

Ledecka skied the super-G for fun, just to see how well she could do because she could. She won by .01 seconds and was so caught off-guard by her gold medal that she hid during the interviews. She wore her googles to her press conference afterward because, in her words, “I was not prepared to be at this ceremony, and I don’t have any makeup.”

Let’s take a look at two things Ester did to bring herself to this record breaking place in the Olympic winter sports community…

 Mastering the Law of Thinking

Ester first skied at age two and tried snowboarding at age five (because her brother was doing it). As she grew she trained in both sports and actually had separate coaching staffs and schedules in order to develop both skillsets. Ester refused to listen to advice to specialize in one sport – which she had been told to do since she was eight.

Ester made up her own mind about what she wanted to do, did the work to make it happen, and focused on doing her best. She did not set her limits on what others told her was possible. In an interview after her win, Ester shares “I have been dreaming of this moment since I was a little child… A lot of people were telling me that it is not possible to do both sports and to be on a high level in both sports and today I proved that it is possible.”

Ester would later say that skiing the super-G as a boarder rather than a skier may have given her an advantage because of her mindset. “I was standing there as a snowboarder a little bit in my heart, and all the girls are just (Alpine) specialists and there was a lot of pressure on them,” Ledecka said, recalling her thoughts when was at the start gate. “I was just, `C’mon, just do the best run you can, skier.’”

When asked what she would do if she were pressured to choose one sport she replied she would choose a different coach instead.

 Mastering the Law of Success

Ledecka is a snowboarder by trade and has only competed in skiing for two years.

She had never placed higher than 29th and came into the Olympics ranked 43rd in the world cup standings. Ester was happy to be the first person to ever compete in both sports at the Winter Olympics as that was her goal. She started the winning race in the 26th spot, beating the first-place winner by .01 seconds.

“I was probably the only snowboarder on site,” she said. “All the other girls didn’t risk a lot. There must be a lot of pressure on them. I was just trying to do my best run.”

Ester is dedicated, disciplined and focused – which is why the Law of Success is the Universal Principle that led to her ultimate gold medal. The main worry her coaches have is that she never wants to get off the slope, which in Alpine skiing can be dangerous.

“She is absolutely focused,” says her skiing coach Thomas Bank.

Her coaches say that because Ester both skied and boarded she was able to see the mountain differently when Alpine skiing. She was able to act more like an artist and create her own path rather than focusing on technique and best practices others have mastered.

The question to ask yourself is…

  1. Where are you “staying in the lines”.
  2. Where are you doing what’s expected of you rather than what you desire?
  3. Do you have the support system in place to support your decision?
  4. Are you expecting to succeed?

Overview

Belief

In herself. Didn’t listen to or follow advice from experts to specialize in one sport.

Universal Laws in Play

Law of Success – Every one of us is designed to succeed because the Universe is conspiring in your favor. Always.

Law of Thinking – Your dominant thoughts are what you manifest

Results

1st woman to compete in two Winter Olympic Sports. Two gold medals.

 

What Happens When You Avoid Your Higher Calling?

Working with The Laws of Sacrifice and Non Resistance

Do you have a higher calling but keep avoiding it? I bet you can share many reasons why you haven’t stepped into your higher calling yet. For example…..

It’s illogical. It’s way above your skill level. It’s risky. You are comfortable right where you are at. It’s too big. You aren’t ready.

Let’s take a look at how Fresh Tracker Lisa stepped past her Edge and into her higher calling of running for House of Representatives.

Situation Overview
Lisa’s Fresh Tracks journey involved letting go of long-time, comfortable relationships, not resisting going where she was being led, and taking time to listen to honor her inner voice.

Lisa’s business had come to a slow yet definite stop. An empty nester, her three kids had launched and for the first time in her life she had time to focus exclusively on herself. Her daughter was newly married and her twin boys had graduated college and were on their own. Although her business was slow and her life was busy, at this major turning point in her life she felt change was afoot and took some time to focus on herself and how to get her 20 year public relations business back on track.

Consequences of Ignoring the Longing
In spite of the outer turmoil she was experiencing, Lisa began to focus her attention on something she always knew in her heart she would do – run for office. Yet the thought of doing it all just made her head spin and she sat on her desire by keeping busy and focusing on everyone else. Because she wasn’t growing, she began to shrink. The shrinking was reflected in her business results and her stress level.

Lisa had always longed to run for political office. An active member of both the community she lives in and the public relations community she works in, Lisa didn’t see how she could make the time or space to run for a political office. She needed to get her business back into profitability and make a living before stepping into such lofty ideals!

Lisa shares that the transition was hard. She resisted letting go of large parts of her life that she loved so much. Her turmoil in how to move forward running for office while getting her weakened business in the black resulted in her keeping one foot in her old world and sticking one toe in the new.

Working with the Law
In order to make time for a campaign Lisa realized she needed to let some things go. The first were her close ties to the public relations community. Scaling back on networking events and leadership seemed counter intuitive since she was striving to gain more clients not less. She had many long-time, supportive friends there that had been a point of joy for decades. Her first reaction was to work more because her business was slow, which is the opposite of scaling back on networking.

The Law of Sacrifice states that to have something of greater value in your life you must be willing to give up something of lesser value. In this instance it was community.

The other Law in play here is the Law of Non-Resistance, which states that whatever you resist, persists. Lisa was resisting pursuing her higher calling because of what she perceived to be more pressing needs.

Results
Lisa tells me that once she really let go things immediately started falling into place. First of all, in spite of cutting back on her PR community, her business picked back up – and she hired several contractors to do much of the work, giving her time to focus on campaigning.

While Lisa does spend much less time attending many of the networking and social events she attended for decades, yet she doesn’t feel like she’s completely lost the friends or the connections she was so fearful of losing. She shares that she has, in fact, gained new friends with similar passions as she runs for office. Letting go of her old community freed up the space to create a new community that is in alignment with her higher calling of being elected to the House of Representatives.

Overview

Belief – Scarcity of time. Resisting following intuition because of “logic”.

Practices leading to change – Let go of old relationships. Changed focus on use of time.

Universal Law in play – Law of Sacrifice. Law of Non Resistance

Fresh Tracker Lori Evaluates her Belief in the Source of her Financial Security

Lori is a realtor and has worked part-time in the field for a few years. Her main source of income is a passive income stream she set up several years ago, and she relies on this weekly check to cover all her expenses and pay her bills. Any other income, including her real estate income, she considered extra.

The real estate clients she worked with came to her without much effort. She enjoyed working with each of them and really considered it play rather than “work”. She also only gave a small part of herself to this endeavor, not taking much risk and not playing full-out at the same time.

Lori’s confidence in her passive income stream was beginning to waiver, and she considered getting a job to replace the consistent income she relied on each week.

Within a month Lori was offered a job. She was asked to ‘name her salary’, they wanted her badly. She meditated on it and wasn’t sure she actually wanted the job, so she offered a high number she didn’t think they would accept. Which they did.

Taking time to consider her options and working full-time, even with opportunity for growth and expansion, didn’t feel right. It wasn’t appealing to her. Trusting herself she told them no. She offered an alternative to work four hours a day, part-time as a contractor, thinking that would solve her problem. They accepted that offer and she still told them she wanted to think about it some more.

Lori shares that there was something not feeling right about working in this way. While she really wanted the steady and secure income, she was hesitating. She meditated deeply on it and asked her intuition what to do. She decided again, not to take the position and offered them two other qualified people to consider.

Lori realized she had a belief that to be financially secure she needed job or committed paycheck. She was putting her faith in controlling HOW the money came to her rather than focusing on the Universal Principle of the Law of Supply and knowing that the money would come to her.

Lori set an intention that she would build her real estate business so she could live exclusively on that income.

That very week Lori received two new real estate clients!

Lori asked and trusted her intuition not to accept the job, trusting in her next step. Lori didn’t know exactly how she would meet her goals of consistent income and replacing her passive income stream. She did listen to herself and take what seemed to be an illogical step at the time, yet trusted what she knew to be true for her.

Overview

Belief – Need a check from a company or outside source for steady income/financial security.
Practices leading to change – Strengthened intuition through meditation practice. Examined belief in where money comes from. Her belief in supply.
Universal Law in play – Law of Supply
Intention – Increase income from existing passive income stream (weekly check) and real estate career.

Attract Clients on Purpose by Tapping into Your Oneness with Spirit

Are you struggling to attract clients? Do you have a pattern of connecting with the wrong people at the wrong time? Ones that immediately ask to negotiate price rather than evaluate the value you provide. They don’t follow through with their commitments. Perhaps you get a perfect client here or there, but you can’t repeat it.

These are common problems for many of us as we step into our growth and expansion serving others through our businesses.

While many of us turn to marketing and spend more and more money on social media, branding, advertising, what we often don’t do is look within. Because the growth and success of our business has everything to do with our relationship with our self and less to do with the actions we take.

Embarking on life as an entrepreneur is the greatest journey in personal development, because each of us has an immediate and direct reflection of our results – in our sales numbers.

Here are a few things to do to take advantage of our universal connection with source:

  1. Know, feel and embody your oneness with the divine. Practicing and embodying faith and developing a clear understanding of what Faith means to you, is one of several ways to do this.
  2. Stop hiding in plain sight and start showing your authentic self.
  3. Recognize the role self-love plays in knowing your value. From the prices you charge to the package offerings you put together, knowing you are a valuable extension of Source, and cultivating a strong spiritual self-esteem is imperative to your success not just in business, but in all areas of your life.

Learn how to Attract Your Clients on Purpose here now!

Kelly Robbins is the author of ‘Trust Your Next Step: Creating the Confidence to Cut Fresh Tracks’, publishes the podcast ‘Fresh Tracks with Kelly Robbins’, and ‘The Edge’ e-zine. Kelly believes that by living your divine purpose, approaching life as a fun adventure, and knowing how to lead the right clients do your door consistently we can all create Fresh Tracks in our lives, live on purpose, and manifest anything we desire.

 

What’s Hot in Marketing for 2018?

It’s imperative the marketing you do is current and effective. Some marketing methods, while comfortable for you, become outdated and less effective. It’s important you have marketing in place that is both authentic to you and brings in qualified leads.

What works changes quickly in marketing!

This is our 11th year researching and publishing the marketing trends for the upcoming year and you are not going to believe some of what we discovered.

Whether starting from scratch or seeking to integrate one new marketing process in the upcoming year, we’ve got just the information your small business needs to make a decision.

Let’s start by sharing how our top 4 made the list.

They had to meet or exceed these criteria….
1. Free or inexpensive.
2. Easy to implement on your own or with little help.
3. Effective – not about being busy but about doing the tasks that bring in results.

Here’s a sampling of what our research shows…

Micro Influencers
Micro-influencers are online influencers with a total audience size of between 1,000 and 100,000 followers. Are you surprised by the size of their audience? I was! Take a look at why this group is valuable:

  • Micro influencers are four times more likely to get a comment on a post than are macro-influencers (who usually have <10 million followers).
  • Micro-influencers are more likely to post about specific niche topics and they have the loyal followings that share their passion. Important fact: an amazing 90% of consumer’s trust peer recommendations and only 33% trust ads, according to Nielsen.
  • You will have easier access to them.

While the numbers aren’t huge for micro-influencers, the engagement is. Micro-influencers are more likely to personally engage with their audience than big celebrities – because there aren’t as many requests – and because they are more personable and accessible tend to have better engagement. For example, a celebrity may have 100,000 followers and have a 1% engagement (1,000 people). A micro-influencer, like myself, I have over 10,000 in my tribe with a 7.3% engagement, which is 730 people.

Why is this fact important for your small business? You may have several friends or folks in your community that are micro-influencers. Reach out to someone in this space and joint venture in some way. It’s not always to your benefit to shoot for the superstars all the time.

For example, I often feature micro-influencers on our podcast, www.FreshTrackswithKellyRobbins.com. While I do have an interest in everyone we have on the show, the micro-influencers tend to both promote the interview more frequently and have better engagement than some of the superstars we’ve featured.

Want to see the other three? Get the rest of our ground-breaking results for free here –

What’s HOT in Marketing for 2018

Is Your Mindset Conducive to a Life of Passion and Money?

Passion is one of those intangible things that we all know when we feel it, yet isn’t always easy to describe. It’s not easy to teach someone how to be or become passionate. Becoming passionate is an individual journey and it comes more naturally to some than others.

It feels great to be around passionate people. We are drawn to them, they are magnetic! The energy is simply contagious and who doesn’t want to feel excitement and enthusiasm like someone who is passionate about who they are and what they do?

And that is why bringing passion to everything you do, especially your work and your marketing, energizes and motivates others. People are starving for that energy and will want to work with you, even if they can’t describe why. Passion is defined as a strong feeling of enthusiasm or excitement for something or about doing something.

And yet so many of us struggle to obtain and keep our passion.

Passion is something we develop, not necessarily something we are born with. We have to find it for ourselves and the truth is, we don’t usually start off as experts at whatever it is. We get better because we keep at it. We make it fun.

Want to live a life of passion?

Stop waiting around for it to fall in your lap! Passion is cultivated and nurtured. Our guest on this week’s Fresh Tracks podcast, Carey Smolensky, helps folks find and achieve a life of passion. He shares his lifelong journey – which began as early as High School – and how it has manifested into the several businesses he owns today.

Passion begins with a mindset.

Your outlook on life can be one of boredom and not seeing opportunities around you, or fun and adventure around every corner. Do you spend your days doing things you love? Surrounded by people you love? If not, you need to make changes immediately.

Here are a few tips for gaining more passion in your life:

  • Don’t assume that your passion should be your job.
  • Don’t procrastinate on something you are passionate about because it doesn’t pay financially.
  • Make decisions based on what will allow you to live your life more passionately.
  • Be excited about your life and each day.
  • Surround yourself with passionate people. Let go of those nay-sayers that drag you down!

As a business owner and marketer, it’s especially important you bring your passion to what you do because the feeling of it, the energy of it, shines through to your clients and prospects. It can’t not. And it is often times the key ingredient to success (in addition to a rocking marketing funnel!). Your passion and energy are contagious.